I recently hired Stanley Steamer to clean my carpeting and couch. Shortly before the arrival time, I received a message on my phone that the yellow truck was on its way. And a picture of the truck on the highway. Several minutes later I received another message: “Our workman Devon is minutes away from your door.” This time there was a picture of the smiling man.
He did a terrific job and I’m happy with my clean couch and carpet.
But, it got me thinking. How many layers of information do we really need to complete a simple transaction? More important, how much expense and brain power are we adding to just going about our lives?
I know. It’s easy to devise ways to excite the insatiable consumer. Much harder is the task of exciting a desire for peace, shared abundance and empathy.
I would happily await my Stanley Steamer man without layers of notice if our marvelous brains were engaged in noble pursuits.
